Customer Stories

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Company

Orgatex: From catalog business to solution provider with VoiceLine

Orgatex: From catalog business to solution provider with VoiceLine

Location

Langenfeld, Germany

Industry

Wholesale

Sales Process

Field Sales

Daniel Maiwald

General Sales Manager

Industry

Mechanical Engineering

Wholesale

Wholesale

Size

Website

Website

Approximately 75 employees

Sales

Project Business, partly in the field

Field Sales

Field Sales

Location

Engen, Baden-Württemberg, Germany

Langenfeld, Germany

Langenfeld, Germany

Michael Schubert

Daniel Maiwald

Daniel Maiwald

CEO Sachs Engineering

General Sales Manager

General Sales Manager

3x

Data recorded in CRM

95%

Of field sales activities documented

2h

Less documentation work per rep/week

Challenge: From catalog business to solution provider

Challenge: From catalog business to solution provider

In the dynamic world of intralogistics, ORGATEX has stood for quality and innovation for years. Originally based on a classic sales approach with a focus on catalogs, emails and telephone calls, ORGATEX recognized the need to rethink its business strategy. With the new motto "Simplify your workflow", ORGATEX set itself the ambitious goal of offering not just products, but complete solutions to simplify its customers' workflow. However, the transformation from a traditional catalog business to a digital solution provider presented the company with major challenges: How to be closer to customers, understand their needs better and at the same time remain efficient in-house?

"The introduction of VoiceLine has shown us how lively and effective 'Simplify your workflow' can be in practice - it has significantly improved the way we work and interact with our customers."

Daniel Maiwald, General Sales Manager Orgatex

"The introduction of VoiceLine has shown us how lively and effective 'Simplify your workflow' can be in practice - it has significantly improved the way we work and interact with our customers."

Daniel Maiwald, General Sales Manager Orgatex

"The introduction of VoiceLine has shown us how lively and effective 'Simplify your workflow' can be in practice - it has significantly improved the way we work and interact with our customers."

Daniel Maiwald, General Sales Manager Orgatex

Goal: Better customer understanding on site

Goal: Better customer understanding on site

ORGATEX pursued the clear goal of deepening its relationship with its customers. By increasing its presence on-site and gaining a better understanding of its customers' individual requirements, ORGATEX not only wanted to improve its service quality, but also identify potential for upselling additional intralogistics solutions. The key to this was to quickly and securely record the many details and impressions of the customer on-site and store them centrally. But how could ORGATEX support its field service employees so that they could spend their time effectively with the customer and at the same time ensure complete documentation?

Result: 3x more customer data recorded

Result: 3x more customer data recorded

By implementing VoiceLine, ORGATEX achieved an impressive documentation rate of over 95%. Almost every customer interaction is now only recorded on-site with all details, providing up to 3x more context in the CRM for follow-up. This not only enabled seamless tracking of customer inquiries and needs, but also the identification of upselling opportunities. Customized services such as measurement, assembly, installation and commissioning in the sense of a lean factory can thus be offered even more effectively.

This is how it works

Full focus on the customer

The sales representatives were able to devote their full attention to the customers without being distracted by the need to take extensive notes.

Immediate storage of fresh information

Immediately after appointments, information could be recorded quickly and efficiently via VoiceLine, ensuring accuracy and completeness of data.

Structured CRM integration

VoiceLine's AI analyzed the spoken information and created structured visit reports that were automatically assigned to the correct customer entries.

Efficient visit preparation

Thanks to the clean documentation, it was possible to quickly get up to date and pick up exactly where the last contact ended.

Supercharge your field sales now

Supercharge your field sales now

Supercharge your field sales now

This is how it works

Full focus on the customer

The sales representatives were able to devote their full attention to the customers without being distracted by the need to take extensive notes.

Immediate storage of fresh information

Immediately after appointments, information could be recorded quickly and efficiently via VoiceLine, ensuring accuracy and completeness of data.

Structured CRM integration

VoiceLine's AI analyzed the spoken information and created structured visit reports that were automatically assigned to the correct customer entries.